Manto do Timão Nike + Corinthians
In 2023, Corinthians launched a competition for fans to create the team's 4th uniform. There were thousands of models until a shortist was launched so that the fans themselves, or as they are known as "Fiel Torcida", could vote until only 2 were left. The winning shirt was announced during a match and to promote this launch, we did a rehearsal with the finalists and we displayed a flag in the crowd on the day of the game.
Photos by:
NATASHA RIBAS
©️ 2023 WIEDEN+KENNEDY SÃO PAULO