The Attic.
Archive of previous works.
These projects were an important part of my journey as a professional and are proof of my development and growth. Please take a look and hope you like it.
©️ LEANDRO VASCONCELLOS 2016—TODAY
SÃO PAULO BRAZIL
BREAK FREE FROM EMBARRASMENT——
OLD SPICE - P&G
Some situations when you’re young, can make you shrink to such a point, to close yourself in a cocoon. Metaphorically speaking? Yes. But literally too. That's why you need Old Spice. That frees you from sweat and making you breaking free from embarrassment.
DIA DO MOTORISTA ——
VOLKSWAGEN
An homage to truck drivers from Volkswagen at Drivers Day in Brazil.
DIA DOS AVÓS —————
BRADESCO SEGUROS
Longevity was one of the great pillars of Bradesco Seguros. Therefore, we pay tribute to those who have lived the longest. Our grandparents.
DIA DO TRÂNSITO ——
BRADESCO SEGUROS
Bradesco Seguros wanted to remind people to drive safe. We came across a study that showed that there are 7 personalities people assume behind the wheels. So we transformed the personalities into 7 monsters,
in a card format, displaying each one's strengths and weaknesses.
PORTA CARTÕES ————
PEUGEOT
With Peugeot's professional line, your business will be so prosper that you will have plenty of contacts. To store so many business cards, we made a card holder for our partners.
SONGS OF EMPATHY ——
SOL DE PLATA FIAP
Student project that won Sol de Plata at FIAP in 2016.
MG3 Shielding ——
Lürzers Archive
My first print ad to make the archive about an armored car company